Sydney Direct Fresh Produce goes the extra mile to deliver only the best to its chef clients.

When a box of fresh white asparagus lands in front of Sydney provedore Luke Kohler direct from one of his key growers, he immediately snaps a photo of the earthy delicacy and uploads it to social media to whet the appetite of the state’s top chefs.

Karl is based in the Sydney Markets daily making sure that all the bulk purchased fruit and vegetables are of the Sydney Direct Fresh Produce standard. Everything from a simple onion to boutique herbs and exotic fruits. Karl will be scouring the markets to source them first for our customers.

Karl is all about knowing the customer's needs, market knowledge, and people skills.

SDFP owner Luke Kohler has a deadline for the opening of the new warehouse, and his staff are adjusting to the change. 

LUKE SAYS ”As a business owner the most difficult thing is to manage my staff's emotions and needs. I am always open and honest with them so they can see the bigger picture and that the change is good”. 

Join Luke and the SDFP team as they share the journey of ”Meet The Providore”. 

Luke's first customer was a Kebab shop. Sydney Direct Fresh Produce still to this day treat every new customer with the same amount of respect as he did on that first delivery.

Follow Luke and the SDFP team as we take you on the adventures of our new SDFP home and show you how much care goes into the fruit & vegetables we deliver.

Meet The Grower brings you Kathleen Haven, a specialist persimmon orchard, that is nestled in the picturesque Cobbitty village some 35kms south of Sydney in NSW. This third generation family farm is run by Brett and Kate Guthrey assisted by their sons. Their passion for food and love of the land led them to developing and specialising in this incredible fruit. Brett’s grandfather , Harry Wright and uncle David Wright planted the first persimmons in Kathleen Haven’s soil over 30 years ago.

Every year we take a group of our customers on an educational day trip to meet Jayson Mesman. The owner of The Truffle Farm in Canberra. 

This year we found out what makes Truffles so unique, how to tell a good Truffle from a bad one and all the ways to cook with them.

We finished off with a stunning lunch matched with wines by the very talented Damian Brabender, head chef and owner of Otis Dining Hall.

See you all next year for our annual Truffle trip chef.

Sydney Direct Fresh Produce has a big change ahead. Its a new home and we will be sharing SDFP owner Luke Kohlers journey.

Its been the biggest challenge of his life and we will take you inside the life of a providore.

COMING SOON.

On the 1st June we proudly supported the sixth JRM hospitality social series dinner. We came together with The Truffle Farm Canberra and the Urban Winery Sydney to bring our customers, industry leaders and sydney foodies together. 

It was a night that celebrated the start of the Truffle season, stunning food and wine. 

Take a peak at some pictures from the evening right here. Thanks again to everyone involved.

Have you started to use the new SDFP mobile ordering app?

We have recently launched our new app for ordering on the go. You can save your shopping lists, manage your cold room and stay up to date with all things fresh. Please contact your accounts manager if you need any further support or information about the mobile ordering app.

As part of our "Meet The Grower" series, we will be having a look at what some of our customers are doing with seasonal produce. 

First up is the Executive chef of Jonah's Restaurant & Boutique Hotel, Whale Beach. Matteo Zamboni using Tomatillos from our good friends at Austchilli.

Tomatillos are like a gift. Tart green fruit that's sometimes confused with an unripe tomato, wrapped in a crinkly husk. Peel the wrapping away and you're left with a world of possibility.

Our annual SDFP pine mushroom trip was a huge success this year except for there being no Pine Mushrooms, the weather this year has been dry and not the best for the season. 

On the other hand, It enabled us to get to know our customers that little bit more, allow chefs to interact with one another, hear Diego’s aka (The Weedy One) stories, team up and make a memorable experience. Thank you to everyone who joined us.

Luke and the SDFP team.

We recently took some of our SDFP customers on a 48-hour escape to delve deep into Tasmania and meet the growers.

We met some extraordinary food producers, enjoyed the best of Tassie food, laughed very hard, went for cold swims and made some fantastic memories.

Thanks again to everyone involved. Luke and the SDFP team.

Later this month we will be taking some of our SDFP customers on a trip to Tasmania to "Meet The Grower" and taste some of the wonderful mushrooms that Bec has to offer at Cygnet Mushroom Farm.

Watch her story right here as part of the "Meet The Grower" series brought to you from Sydney Direct Fresh Produce.

We took some of our SDFP customers on our annual educational forage of the iconic walk from Bondi to Clovelly. We Kicked off with a breakfast at Drake Eatery Bondi Beach and then began our walk in search of edible herbs, leaves and flowers with the passionate Diego Bonetto aka "The Weedy One". He gave us so many interesting facts and wisdom.

It was a real pleasure to take our chef customers out for the day to relax, enjoy the ocean, eat good food and be educated about the hidden food gems that surround us.

We went on a tour of local produce in Tasmania with top chef Massimo Mele and SDFP fruit and vegetable guru Luke Kohler. Tas-Saffron grows only the highest quality saffron with the most fantastic flavour and aroma, Tas-Saff saffron is graded in laboratory conditions against international standards.

As part of our "Meet The Grower" campaign, we recently took a trip to Tasmania to source some of the best produce it had to offer and educate our customers. 

Our good friend and top chef Massimo Mele joined us for the adventure and to cook up some dishes with our findings. Sydney Direct Fresh Produce owner Luke Kohler is always on the hunt to find unique and top quality fruit and vegetables for his customers.

Throughout December 2017 and into 2018 we will be sharing our "Meet the Grower" Tasmania edition with top chef Massimo Mele.

SDFP owner Luke Kohler went on a tour of Tasmania with Massimo to source some of the best produce this stunning part of the world has to offer.

Stay tuned for more from this duo in the coming weeks.

With the heat of summer creeping up on us, the crisp, cooling texture of the Lebanese Cucumber is essential in every salad or sandwich.

The "Meet The Grower" series took Luke to a local Lebanese cucumber farm just a stone's throw away from Sydney Markets. We caught up with the owner Caroline Hatem to find out how the best cucumber is harvested and nurtured.

At the start of 2017, we supported the talented chef James Metcalfe as he put together a fantastic dinner to raise money for OZ Harvest. After this successful event, James decided to kick off his very own pop up dinners through his business JRM Hospitality called "The JRM Social Series".

Sydney Direct Fresh produce is proud to be supporting James and his team on this fantastic new journey of exploring local produce, exceptional wines and creative spaces throughout 2017 and into 2018.

As part of our "Meet The Grower" series, we caught up with one of our favourite growers, Jayson Mesman of The Truffle Farm and the humble James Metcalfe at his recent " JRM Social Series Dinner" at the Urban Winery Sydney. 

We supplied our freshest ingredients and brought some of our customers along to enjoy a night of local wine by Alex Retief, laughter and tasty food.